| ISSUE | FEATURES/COLUMNS |
Value Add Product Profiles for Issue Advertisers |
Additional Value Add |
IMPORTANT DATES |
| JANUARY |
- Ergonomics
- Xerostomia
- Anesthesia
| - Infection Control
- Ultrasonics
- Oral Systemic Health
|
|
General Home Care Product Profiles—Toothpaste, Toothbrushes, Xylitol, Chewing Gum, Mouthrinses, Irrigation |
- Convention Connections Ad for Yankee Dental
- Senior Student Distribution
|
Close: Dec 10
Materials: Dec 17
Value Add: Dec 4 |
FEBRUARY
Children's Dental Health Month |
- Instrumentation
- Sealants
- Radiography
| - Remineralization
- Oral Pathology
- Pediatrics
|
|
|
- Advertiser Online Survey
- Convention Connections Ad for Chicago Mid-Winter
- Senior Student Distribution
|
Close: Jan 8
Materials: Jan 15
Value Add: Jan 5 |
| MARCH |
- Infection Control
- Caries
- Polishing
|
- Esthetic Dentistry
- Perio
- Oral Systemic Health
|
|
Professional Product Profiles—Hand Instruments, Ultrasonics, Ergonomics, Anesthesia, Radiography |
- Online Product Spotlight
- Senior Student Distribution
|
Close: Feb 10
Materials: Feb 17
Value Add: Feb 5 |
APRIL
CDHA Show Issue |
- Pharmacology
- Ultrasonics
- Hypersensitivity
| - Ergonomics
- Mouthrinse Guide
- Oral Pathology
|
|
|
- California Dental Hygienists' Association Meeting Bonus Distribution
- Convention Connections Ad for CDA
- Senior Student Distribution
|
Close: March 10
Materials: March 17
Value Add: March 5 |
MAY
Graduates' Guide to Products in Practice |
- Toothbrush Guide
- Diagnostics
- Fluoride
| - Instrumentation
- Esthetic Dentistry
- Pediatrics
|
|
Adjunctive Care Product Profiles—Antimicrobials, Anesthesia, Mouthwash, Oral Pathology Screening, Infection Control |
|
Close: April 9
Materials: April 16
Value Add: April 6 |
JUNE
ADHA Show Issue |
- Infection Control
- Polishing
- Hypersensitivity
| - Floss Guide
- Antimicrobials
- Oral Pathology
|
|
|
- American Dental Hygienists' Association Bonus Distribution
- ADHA Attendee Sampling Program
- Convention Connections Ad to ADHA
|
Close: May 10
Materials: May 17
Value Add: May 4 |
| JULY |
- Anesthesia
- Fluoride
- Ultrasonics
| - Sealants
- Caries
- Oral Systemic Health
|
|
Practice Management Product Profiles—Digital Records, Patient Financing, Malpractice Insurance, Software, Computer Systems, Financial Products |
- Educator Literature Mailing
- Online Product Spotlight
|
Close: June 10
Materials: June 17
Value Add: June 4 |
AUGUST
Annual Purchasing Guide |
A comprehensive guide to the product manufacturers, distributors, and service providers that serve the dental hygiene market. |
|
- Bonus Distribution at ADHA and CDHA 2010
- Enhanced Listings in Print and Online Guide
- Free Storefront Ads
- Online Product Spotlight
|
Close: July 9
Materials: July 16
Value Add: July 6 |
| SEPTEMBER |
- Digital Dental Product Guide
- Instrumentation
- Ergonomics
| - Interdental Cleaning
- Oral Pathology
- Infection Control
|
|
In-office Patient Care Product Profiles—Fluoride, Whitening, Polishing, Sealants, Xerostomia, Calcium Phosphate, Hypersensitivity |
- Online Product Spotlight
- Senior Student Distribution
|
Close: Aug 10
Materials: Aug 17
Value Add: Aug 6 |
OCTOBER
National Dental Hygiene Month |
- Toothpaste Guide
- Perio
- Remineralization
|
- Oral Systemic Health
- Anesthesia
- Ultrasonics
|
|
|
- Advertiser Online Survey
- Convention Connections Ad for ADA
- Junior/Senior Student Distribution
|
Close: Sept 10
Materials: Sept 17
Value Add: Sept 6 |
| NOVEMBER |
- Mouthrinses
- Ergonomics
- Xerostomia
| - Instrumentation
- Esthetic Dentistry
- Oral Pathology
|
|
Pediatric Product Profiles—Fluorides, Sealants, Toothbrushes, Toothpaste, Floss, Toys |
- Convention Connections Ad for Greater New York
- Senior Student Distribution
|
Close: Oct 8
Materials: Oct 15
Value Add: Oct 5 |
DECEMBER
Annual Product Guide |
Annual Product Guide—The Go-To Source for product information. Description and image of products indexed by treatment protocols.
• Six Dental Hygienists Profile
• Guest Editorial
|
|
- Press Release Coverage
- Educator Sampling Program
- Online Product Spotlight
|
Close: Nov 10
Materials: Nov 17
Value Add: Nov 5 |